Factors that Influence Revisit Intention of Indonesian Tourists: Study of the Mount Bromo Tourist Attraction

Abstract

Mount Bromo Tourist Attractions is the most visited place by domestic tourists when visiting East Java. This study examines the factors that influence revisit intention at Mount Bromo Tourist Attractions. The sample used in this study was 210 respondents who had visited Mount Bromo Tourist Park in the last three years (2022-2024). The results prove that; 1) destination image has a positive and significant influence on memorable tourism experience, 2) memorable tourism experience has a positive and significant influence on revisit intention, 3) novelty seeking has a positive and significant influence on tourist satisfaction, and 4) tourist satisfaction has a positive and significant influence on revisit intention. This means that revisit intention can be influenced by destination image factors, memorable experiences, destination novelty, and satisfaction felt by tourists.