“Brand Love: Mediating Effect of the Relationship Between Social Media Marketing, Brand Loyalty and Brand Equity IPhone BrandSmartphone in Ambon City”. International Journal of Integrative Research (IJIR) 2, no. 5 (September 9, 2024): 431–444. Accessed February 11, 2026. https://penerbitjurnalinternasional.com/index.php/ijir/article/view/206.